Product Manager · Growth · Two-time Founder
I build and scale products — from 0-to-1 startups to enterprise go-to-market.
A Product Manager and growth strategist with 13+ years across marketplaces, SaaS, and consumer brands. I blend strategic thinking with hands-on execution, shaped by building ventures and leading launches across India and the UK.
Four threads run through my work — building products, driving growth, launching brands, and founding ventures.
0-to-1 product building, roadmapping, and discovery across marketplaces, SaaS, and consumer apps.
Go-to-market execution, account-based marketing, and marketing automation that moves real metrics.
Award-winning FMCG and consumer campaigns across TV, digital, and OOH for global brands.
Two ventures founded, plus cross-border strategy and digital transformation consulting.
Products built, ventures launched, and campaigns delivered
Product Manager · Droit
0-to-1 real-time cricket prediction platform with AI-generated ball-by-ball prediction questions.
Co-Founder · PitchNDA
Secure file-sharing platform with auto-generated NDAs, protecting creators' work in the gig economy.
Founder · Greenflip
D2C marketplace connecting Indian tribal artisans with global customers in the £2.6bn handicraft sector.
Strategy Consultant · DHL Fellowship
Digital transformation for a women-led Ugandan premium shea butter skincare brand, preparing for US, UK, and EU export.
Recognised for excellence in brand strategy, digital innovation, and entrepreneurship
Insights on product strategy, growth marketing, and building ventures
A practical framework for product managers to integrate AI tools into research, strategy, and execution workflows — drawn from real experience across beauty tech, fantasy gaming, and cross-border trade.
How I used product management and AI tools to help a women-led Ugandan skincare brand prepare for US, UK, and EU export through the DHL MBA Fellowship.
How applying product management frameworks to an energy transition strategy helped size a £1.275bn TAM and design commercial pricing models for the renewables equipment market.
A quick primer on who I am and what I do
Amrita Sarkar is a Product Manager and growth strategist with 13+ years of experience across advertising, startup founding, and product leadership. She has co-founded two ventures — PitchNDA and Greenflip — and led product and go-to-market work across fantasy gaming, telecom, beauty tech, and cross-border trade. She holds an MBA from the University of Glasgow Adam Smith Business School and is a Chartered Manager.
She works on product strategy and roadmap, growth marketing and account-based marketing, go-to-market execution for new product launches, and two-sided marketplaces. Her background spans 0-to-1 product building, FMCG brand launches, AI-integrated products, and no-code MVP development.
She co-founded PitchNDA, a secure file-sharing platform for creators recognised among India's Top 200 women-driven startups by Niti Aayog and a Y Combinator Startup School graduate. She later founded Greenflip, a D2C marketplace connecting Indian tribal artisans with global customers, reaching 50+ suppliers and 800+ customers.
She holds an MBA from the University of Glasgow Adam Smith Business School (Distinction on her dissertation), completed Stanford University's Product Management programme and IIT Delhi's Executive Management Program, and is a Chartered Manager (CMgr).
You can reach Amrita through the contact form on this site, or connect with her on LinkedIn. She is open to product collaborations, growth and go-to-market consulting, speaking invitations, and press enquiries.
Whether it's a conversation about product strategy, growth marketing, or building ventures — I'd love to hear from you.